the winston products team
We pride ourselves in having not only the best people in the industry, but for creating a culture in which they can thrive.
Our team and culture make the difference. We believe that smart, hard-working, competitive people flourish in an environment that encourages the creative process. At our core, we value open communication, hard work, freethinking and confidence. We encourage all of our team members to be leaders and make decisions with aggressive enthusiasm, yet maintain honesty and integrity through their decisions and actions. Our team members meet challenges head on with the freedom and support to utilize their unique talents. We drive the importance of enjoying your work, but also enjoying your life. As a result, our team works as a nimble, dynamic force that runs like a finely tuned engine, fueling our competitive advantage.
Our most innovative product is our culture.
“We work hard, play hard, enjoy life and our families. This balance frees us to be creative, and relentlessly pursue truly innovative product solutions.”
Winston Breeden III, CEO
Head of Video Content
Safety and Lean Manager
Will is a fan of all Cleveland sports teams and enjoys being outdoors. He is a recent college graduate and is eager to learn new things.
Renee focuses on packaging design, while also creating print and digital media. Renee’s family is her passion and loves traveling to FL.
Invoicing and Collections Coordinator
Jessica is an avid Ohio State sports fan who enjoys spending time with family and is a huge animal lover.
Forecasting & Inventory Manager
Bloomy knows what he likes: at work (Forecasting Numbers, French Vanilla Coffee, Hummus) after work (video games, music, tv).
VP of IT & Operations
Dave specializes in IT and infrastructure projects. He enjoys cheering on CLE sports teams with family, concerts, and poker.
Warehouse Project Manager
Antonio unloads trucks and picks orders in the warehouse. When the workday is over he looks forward to time with his kids.
Eric is essentially Rich Bloom’s clone with an obsession with soccer. A recent Kent grad, he’s ready to expand his horizons.
Winston Breeden III
He’s the general psychologist and life coach at WP. Work hard, play hard, enjoy life, your family… and golf, Dilly Dilly!
Director of Content
Sales Manager – Latin America
Digital Marketing Manager
Patrick works on all things digital and eCommerce. Outside of work, he enjoys traveling, following Cleveland sports and playing fantasy football.
Everyone’s Best Friend
Enjoys his fair share of belly rubs or running the halls of WP. His happy go lucky attitude will steal your heart, or your lunch.
FLAT CAT Sales
Customer Service Manager
Financial statements and monthly closing processes are Chen’s specialty. She’s entertained by Thrillers at the theater and Cats.
Chief Revenue Officer
Samir works across the organization to drive overall growth. Outside of work, you’ll find him on the golf course or hanging with family and friends.
Vice President of Supply Chain
AR Credit/Collections Manager
International Logistics Coordinator
Herbie enjoys spending his free time with family and friends, traveling the world, and being outside. He just graduated college and is looking forward to learning new things.
Director of Finance – Accounting
Director of Engineering
Troy designs product & packaging. He also works on new product generation. When not at work, he enjoys not working. HA!
Grant works with key accounts across all WP Brands when he’s not slicing balls at the course with his family of golf pros.
Antoine works primarily on packing orders for Home Depot. He’s also a rap musician known as “Salute”: Check out his album!!
Global Sourcing Manager
Matt assists with the sourcing at WP. He’s a family man who enjoys the outdoors, and golf when he gets the chance.
Customer Service Coordinator
Outbound Shipping lead
Nothing leaves the WP warehouse without passing by Keith. You can’t miss his long hair: he’s a NASCAR fan and heavy metal listener.
Senior Product Manager
When not working on the road or in house, he’s golfing or watching his son’s baseball games.
Purchasing and International Logistics Manager
Mirt is responsible for international purchasing and transportation. #Wife #Mom #Never leave home without my kindle.
VP of Product Development & Design
Jen is a product enthusiast that loves to take ideas from sketch to shelf. Outside of work, you can find her spending time with her family, at Orangetheory Fitness or planning her next trip to Italy.
VP of Sales
Mark focuses on WP’s automotive retail channel and CargoSmart. An Alabama alum, he’s all about the Crimson Tide, and his family.
Chief Operating Officer
Global Sourcing Manager
Lilit obtains quotes and works on product pricing. After hours she’s dancing in ballrooms or around the kitchen (cooking).
Melissa is a huge animal lover who loves exploring parks with her puppy dogs! She also enjoys movies, especially anything Marvel Universe. HUFFLEPUFF!
Executive Vice President
Oster the grouch lives on the road servicing our customers. He may seem tough but he’s a softie at heart, ask his grandkids.
SVP Corporate Strategy
William focuses on financial and strategic planning across all lines of business. Outside of the office, William enjoys sailing, golfing, and spending time with family and friends.
Jesse enjoys anything outdoors whether its playing sports or working in the yard. He spends most of his free time hanging out with his fiancée, friends, and puppers.
Global QC Manager
Dan leads testing and compliance activities. His previous work includes [REDACTED]. He lives with [REDACTED] and his pet [REDACTED].
National Sales Manager
Jason enjoys playing golf, Cleveland sports, and spending time with his family.
Kris has been growing the Smartstraps brand as high as the Rockies in her home state, CO. Surprise: she’s an outdoor enthusiast.
Ashley fulfills and invoices orders for our biggest customers. She is a badass mom, a reader, a crafter and lover of plants.
Chief Financial Officer
Scott and his better half Lisa ENJOY the journey their 7 kids and currently 7 grandchildren will take them on. Scott is a Cleveland sports fan with a philosophy outside of work of “Where to next.”
Senior Accountant – AP
If Ron doesn’t have a camera in hand, It’s going to be a golf club, Fender Bass, mountain bike or a Great Lakes Pale Ale!
VP of Global Sourcing
He’s got an iconic mustache and a knack for fishing. Bob has the brain of an engineer; specializing in production and development.
Ashleigh processes orders and schedules trucks. She’s got a passion for makeup artistry and watching movies on the big screen.
Missy enjoys spending time with family, watching football & baseball, and traveling. She is a proud mom to 3 wonderful boys.
Nicholaus is a Girl Dad and has been married for 16 years. He takes pride in his work and enjoys the small things in life. His motto is quality over quantity.
Assisting Steve Oster, Victor works with the Towsmart brand. He loves taking his wife (April) and Son (Victor) anywhere warm.
Assistant to CEO / Office Manager
Jen’s the jack of all trades, assisting Winston in whatever he needs. She can also be found in the gym or enjoying the outdoors.
Cash Application/Deduction Specialist
Marija was born and raised in Chicago and is an avid Cubs fan. Her hobbies include playing volleyball, listening to music (especially Duran Duran) watching soccer, and hanging out with friends and family!
FLAT CAT Sales
Russ enjoys live music and is a Cleveland and Ohio State sports fan. He is also a foodie and will try anything!
Product Marketing Manager
Cara is a product encyclopedia and knows part numbers like she knows fishing. At home, find her in the garden or kitchen.
Director of Purchasing
Diane enjoys exploring the Hawaiian Islands, hiking and spending time with family & friends.
Distribution & Logistics Manager
Tiff manages all WP domestic shipments and carrier relationships. She’s focused on her family, and the performance of the Cavs!
VP Product & Brand Management
Eric has a passion for “what’s new” in product development. Putting work aside, his favorites are family, being out on the lake and red wine.