the winston products team

Work Hard

Play Hard


We pride ourselves in having not only the best people in the industry, but for creating a culture in which they can thrive.

Our team and culture make the difference. We believe that smart, hard-working, competitive people flourish in an environment that encourages the creative process. At our core, we value open communication, hard work, freethinking and confidence. We encourage all of our team members to be leaders and make decisions with aggressive enthusiasm, yet maintain honesty and integrity through their decisions and actions. Our team members meet challenges head on with the freedom and support to utilize their unique talents. We drive the importance of enjoying your work, but also enjoying your life. As a result, our team works as a nimble, dynamic force that runs like a finely tuned engine, fueling our competitive advantage.

Our most innovative product is our culture.

“We work hard, play hard, enjoy life and our families. This balance frees us to be creative, and relentlessly pursue truly innovative product solutions.”

Winston Breeden III, CEO

Our Team


Cary Austin

Safety and Lean Manager


Will Bargar

Sales Coordinator

Renee Bechler

Multimedia Creative Manager & Designer
Renee focuses on packaging design, while also creating print and digital media. Renee’s family is her passion and loves traveling to FL.


Jessica Beck

Invoicing and Collections Coordinator
Jessica is an avid Ohio State sports fan who enjoys spending time with family and is a huge animal lover.

Rich Bloom

Forecasting & Inventory Manager
Bloomy knows what he likes: at work (Forecasting Numbers, French Vanilla Coffee, Hummus) after work (video games, music, tv).

Dave Bobkovich

VP of IT & Operations
Dave specializes in IT and infrastructure projects. He enjoys cheering on CLE sports teams with family, concerts, and poker.

Lizzie Bobkovich

Junior Buyer

Antonio Bohannon

Warehouse Project Manager
Antonio unloads trucks and picks orders in the warehouse. When the workday is over he looks forward to time with his kids.

Eric Breeden

Sales Liaison
Eric is essentially Rich Bloom’s clone with an obsession with soccer. A recent Kent grad, he’s ready to expand his horizons.

Winston Breeden III

He’s the general psychologist and life coach at WP. Work hard, play hard, enjoy life, your family… and golf, Dilly Dilly!

Kevin Brooks

Kevin Brooks

Chief Operating Officer
Kevin leads all WP business operations. He has been playing soccer since the age of 3 and still plays in local leagues.

Luis Compres

Sales Manager – Latin America

Patrick Daher

Digital Marketing Manager
Patrick works on all things digital and eCommerce. Outside of work, he enjoys traveling, following Cleveland sports and playing fantasy football.


Everyone’s Best Friend
Enjoys his fair share of belly rubs or running the halls of WP. His happy go lucky attitude will steal your heart, or your lunch.

Ryan Driscoll


Marcial Ezhevaria

Warehouse Associate


Keli Fangman

Customer Service Manager

Chen Gao

Assistant Controller
Financial statements and monthly closing processes are Chen’s specialty. She’s entertained by Thrillers at the theater and Cats.

Samir Ghousheh

Chief Revenue Officer
Samir works across the organization to drive overall growth. Outside of work, you’ll find him on the golf course or hanging with family and friends.

Criss Gorby

AR Credit/Collections Manager

Hrvoje Gregov

International Logistics Coordinator

Rick Gyure


Troy Hatcher

Director of Engineering
Troy designs product & packaging. He also works on new product generation. When not at work, he enjoys not working. HA!

Claire Hatfield

Sales Coordinator

Grant Hauk

VP Sales
Grant works with key accounts across all WP Brands when he’s not slicing balls at the course with his family of golf pros.

Antoine Holley

Warehouse Associate
Antoine works primarily on packing orders for Home Depot. He’s also a rap musician known as “Salute”: Check out his album!!

Denniel Holley

Warehouse Associate

Heather Jones

Accounts Payable
Heather processes payments at WP. Her spare time is dedicated to her daughter, dog, and new adventures. 

Dontell Kennedy

Warehouse Associate
Dontell spends his work hours at the receiving docks. When he’s not at work he makes time for family and traveling.

Matt Kentner

Global Sourcing Manager
Matt assists with the sourcing at WP. He’s a family man who enjoys the outdoors, and golf when he gets the chance.

Don Lazar

Special Projects Manager
Don spends his time on the Warehouse team helping facilitate the flow of special projects. Outside of work, he is a culinary enthusiast, loves sports and hanging out with family.

Jeffrey Loving

Warehouse Associate
Jeff is a stellar warehouse worker. He is a family man who enjoys road trips, Thanksgiving, and cheering on the NY Giants.

Keith MacLennan

Outbound Shipping lead
Nothing leaves the WP warehouse without passing by Keith. You can’t miss his long hair: he’s a NASCAR fan and heavy metal listener.

Mike Maurer

Senior Project Manager

Shakari McGee

Shipping Assistant
Better known as “Tootie,” Shakari loves makeup and clothes and making sure she looks good everywhere she goes.

Bob Mergenhagen

Global Sourcing
When not working on the road or in house, he’s golfing or watching his son’s baseball games.

Melissa Mirt

Purchasing and International Logistics Manager
Mirt is responsible for international purchasing and transportation. #Wife #Mom #Never leave home without my kindle.


Jennifer Moore

VP of Product Development & Design

Mark Moore

VP of Sales
Mark focuses on WP’s automotive retail channel and CargoSmart. An Alabama alum, he’s all about the Crimson Tide, and his family.


George Mueller

Chief Information Officer

Lilit Nazaryan

Global Sourcing Manager
Lilit obtains quotes and works on product pricing. After hours she’s dancing in ballrooms or around the kitchen (cooking).


Melissa Orndorff

Junior Graphic Designer
Melissa is a huge animal lover who loves exploring parks with her puppy dogs! She also enjoys movies, especially anything Marvel Universe. HUFFLEPUFF!

Steve Oster

Executive Vice President
Oster the grouch lives on the road servicing our customers. He may seem tough but he’s a softie at heart, ask his grandkids.


William Palmer

VP of Finance
William focuses on financial and strategic planning across all lines of business. Outside of the office, William enjoys sailing, golfing, and spending time with family and friends.

Jesse Paradis

Project Engineer
Jesse enjoys anything outdoors whether its playing sports or working in the yard. He spends most of his free time hanging out with his fiancée, friends, and puppers. 

Dan Peterre

Global QC Manager
Dan leads testing and compliance activities. His previous work includes [REDACTED]. He lives with [REDACTED] and his pet [REDACTED].

Brandon Pittman

Shift Supervisor
At WP he packages orders. He would like to think himself as Batman, “True greatness doesn’t come without pain or loss!!”

Jason Pokorny

National Sales Manager
Jason enjoys playing golf, Cleveland sports, and spending time with his family.

Kristen Ramer

EVP SmartStraps
Kris has been growing the Smartstraps brand as high as the Rockies in her home state, CO. Surprise: she’s an outdoor enthusiast.

Ashley Reed

Shipping Assistant
Ashley fulfills and invoices orders for our biggest customers. She is a badass mom, a reader, a crafter and lover of plants.


MaryJo Rindal

On-Site Analyst
Mary Jo works with Steve Oster and in her spare time, she loves to ride motorcycles and spend time with her grandchildren.

Scott Ritenauer

Chief Financial Officer
Scott and his better half Lisa ENJOY the journey their 7 kids and currently 7 grandchildren will take them on. Scott is  a Cleveland sports fan with a philosophy outside of work of “Where to next.”


Bob Schmidt

VP of Global Sourcing
He’s got an iconic mustache and a knack for fishing. Bob has the brain of an engineer; specializing in production and development.

Ron Sellers

If Ron doesn’t have a camera in hand, It’s going to be a golf club, Fender Bass, mountain bike or a Great Lakes Pale Ale!

Ashleigh Stanczyk

Shipping Assistant
Ashleigh processes orders and schedules trucks. She’s got a passion for makeup artistry and watching movies on the big screen.


Missy Swearingen

Sales Coordinator

Nicholaus Tate

Warehouse Associate
Nicholaus is a Girl Dad and has been married for 16 years. He takes pride in his work and enjoys the small things in life. His motto is quality over quantity. 

Michelle Terry

Accounts Payable

Victor Torres

Sales Assistant
Assisting Steve Oster, Victor works with the Towsmart brand. He loves taking his wife (April) and Son (Victor) anywhere warm.

Jennifer Tuma

Assistant to CEO / Office Manager
Jen’s the jack of all trades, assisting Winston in whatever he needs. She can also be found in the gym or enjoying the outdoors.


Marija Valentic

Cash Application/Deduction Specialist


Juan Velazquez

Warehouse Manager

Elise Venditti

VP of Marketing & E-Commerce
Elise’s love for donuts benefits us all. In the office, she’s our marketing & e-commerce queen, at home Mr. Guido (cat) is king.


Russell Vollmer

Russ enjoys live music and is a Cleveland and Ohio State sports fan. He is also a foodie and will try anything!

Cara Wallace

Product Marketing Manager
Cara is a product encyclopedia and knows part numbers like she knows fishing. At home, find her in the garden or kitchen.

Chelsea Xiao

Staff Accountant
She’s our accounts receivable guru focused on reconciliation and depreciation. She’s got a knack for flowers and complicated puzzles.

Diane Yagl

Director of Purchasing
Diane enjoys exploring the Hawaiian Islands, hiking and spending time with family & friends.

Tiffani Yonish

Distribution & Logistics Manager
Tiff manages all WP domestic shipments and carrier relationships. She’s focused on her family, and the performance of the Cavs!

Eric Yukich

VP Product & Brand Management

Eric has a passion for “what’s new” in product development. Putting work aside, his favorites are family, being out on the lake and red wine.